ABOUT THE COURSE OFFERED

The inflow of foreign funds and technology, coupled with greater investment in the areas of Information Technology, Infrastructure, Power, Telecommunication, Media and Entertainment etc. have created greater demand for people having outstanding managerial capacities. The B.B.A. programme offered by the institute aims at developing force of youth to meet the growing demand in the field of Management.

Course Structure:
The B.B.A. programme is three years degree course, comprising of First year, Second year and Third year. And after successful completion of these three years, students are awarded B.B.A. degree by Gujarat University.

Following major subjects are covered in these three years:

F.Y.B.B.A.
1. Principles of Management 2. Principle of Economincs 3. Principle of practice of Accountancy
4. Business Mathematics 5. Growth and Structure of Industry 6. Communication Skills-I
7. Forms of Business Organisation
S.Y.B.B.A.
1. Managerial Economics 2. Business Statistics 3. Communication skills-II 4. Personnel Management 5. Financial Management 6. Marketing Management 7. Company Accounts.
T.Y.B.B.A.
1. Industrial and commercial law 2. Organizational Behavior 3. Business environment and policies 4. Production -Materials and Operation Management 5. Taxation
6. Elective subjects (any two)
Advance Financial Management
Advance Marketing Management
Advance Human Resource Management
Management Accountancy

Practical Studies

To complement the theoretical knowledge, special attention is given to practical studies. Students of each year have to undergo practical study to turn their theoretical knowledge into practical experience. Students of First and Second year have visits to industrial units on basis of which they are suppose to prepare their projects related to marketing, finance etc. Apart from this, Second year students are also require to prepare a financial report on the basis of annual reports of various companies. Final year students are required to prepare a comprehensive group report on various areas of management. They also require to prepare their final projects before appearing in final exam.

Full Time Course
	The B.B.A. course is a fulltime three years course with affiliation to Gujarat University.

Medium of Instruction
	Medium of Instruction is ENGLISH.

Attendance
	Discipline should be in practice. So regular attendance in all lectures is taken and it is compulsory as stipulated by Gujarat University. Students having less attendance than required would not be allow to appear in the University Examination.